How To Launch A Successful Fundraising Campaign Using Crowdfundly [2021]
Fundraising campaigns are always being a hyped topic in aspects of non-profit organizations, charitable organizations, any individual who wants to collect funds to serve any event, or more. Following the analog process of approaching donors offline with direct communication is becoming old-fashioned, and digital platforms are now highly accepted to launch a successful fundraising campaign online. To do that you need a complete crowdfunding solution, right?
So here we are to make you introduce Crowdfundly – the all in all simplified crowdfunding solution to run any type of fundraising campaign as a fundraiser or contributor. To get all the detailed information, get engaged to this blog and go through the last!
Why Fundraising Campaign Is Important For Any Non-Profit Organizations Or Individuals?
Fundraising the word relates to raising money, providing awareness about any particular programs among targeted audiences, and dragging potential donors’ attention for collecting future funds. It’s a chain process that not only stuck with the word money, but it’s also an ongoing chain of commands to serve any particular purpose or help others. Fundraising can be done to serve any social purposes, individual purposes like for running any events, voluntary works, animal welfare, faith communities, foundations, charitable organizations, and many more on the list.
In some cases, especially when you are new, organizations or individuals’ main target is to spread the news among their surroundings that they are running a campaign, whoever not can contribute, be aware of it and share this among their communities. They can help one to raise funds, and also enlighten others about your purpose beautifully.
Because for running any fundraising campaigns it’s really important to first build trust and then the other part of your fundraising campaign can be done with a smoother process. You have to draw the attention of your donors interactively. That they get impressed, or even for the potential one who may contribute to your future campaign after analyzing your success.
Why Should You Go Online For Successful Fundraising Campaigns?
Before innovations are not there, non-profit organizations or individuals have to take their huge pressure on themselves to process all things manually offline. They have the only way to convince donors through physical visits, representatives, or mailing. Now as the technology is so advanced online fundraising campaigns go more successfully than anything. Blackbaud Institute online fundraising growth rate statistics overall charitable giving in the United States increased 2.0% in 2020 compared to the previous year.
If you analyze the success rate you can see how fast you can reach out to your targeted donors and raise funds for your campaign as non-profits or others. Because people are now most likely to be on their phone or searching, so if you can appear with your fundraising campaign you can easily make that happen to those who are waiting to donate for valid purposes. No extra effort is needed. Just by getting the right solution, you can once create, manage and organize your overall online fundraising campaign for multiple purposes over the year.
5 Smart Tips To Create Your Online Fundraising Campaign
Make sure when you are going online it’s really important to know what purpose you are serving, why you want it, on a zest a clear view that you can easily convince your donors first with campaign data, then later with your direct communication. So there are some smart tips & tricks to run a successful fundraising campaign online for anything. Take a look at below:
1. Tell Your Online Fundraising Campaigns Story
You have to describe your fundraising campaign reasons, the purpose of it in beautiful words. Video, real images are appreciated in these cases to make it interactive, and trustworthy in the eyes of your targeted donors. You can only do that by creating a landing page with the right tool.
2. Research About Your Targeted Donors & Make Your Plan
You need to do detailed research about your donors and make your online fundraising campaign according to this. That they can easily relate to your story and decide on their donation immediately.
3. Educate Your Donors & Build Credibility
Make your understanding clear about this, why your donors should relate to your online fundraising campaign? Why even invest? You have to read your donors’ minds and influence them with your words, live works, and more to build a credible relationship. This will help you in future fundraising campaigns, also by getting potential donors.
4. Can Create A Reward-Based Campaign
Reward-based campaigns are those campaigns that your donors will get benefited when you get your success with their funds. You can ensure what amount or percentage they will get when it becomes successful. This is one of the influencing tactics that encourage donors to invest in your fundraising campaign.
5. Do Digital Fundraising Campaigns
Like social media, digital ads campaigns, email marketing, others can help you to reach out to your target audience with ease. Because even if people can not donate, they can influence others with their sharing or letting other people know in any discussion. In this chain of ways, you can find your target donors’ at the right time and become successful with your online fundraising campaigns.
How To Launch A Successful Fundraising Campaign?
As you have already got the detailed information, tips & tricks about successful fundraising campaigns online, this is the time to make sure you have used the right solution. So here we are providing you the most effective and affordable online fundraising campaign solution Crowdfundly as a fundraiser or contributor both.
Why Should You Choose Crowdfundly?
Crowdfundly can help you to make an interactive landing page to tell your story beautifully to your donors in two ways by creating reward-based campaigns or donation-based campaigns. Using its advanced features. You can set up both and run as much as the campaign you want. Let’s take a brief about its exclusive features below:
- You can create your organization
- Add as many campaigns as you want
- Make reward-based or donation-based campaigns or both
- Organize your online fundraising team roles
- Handle your both online & offline contributions seamlessly
- Integrate with advanced payment gateway systems
- Sort & filter your online fundraising campaigns data
- Get insightful Analytics to measure your campaign data
- And more advanced features to explore
🚀Get Started With Crowdfundly To Launch a Successful Fundraising Campaign
As there are two types of online fundraising campaigns you can create as a fundraiser, we will provide you both solutions with step-by-step guidelines below. You just have to choose which one you want to explore first.
Before getting started, first, you need to create a Crowdfundly subscription account, and after logging in, you have to create a Crowdfundly organization account. You need to follow the simple steps of this two detailed documentation that has been linked up.
Create A Reward Based Online Fundraising Campaign
Assuming you have followed all the above steps successfully, now you are fully ready to get started right away. Let’s start following the step by step instructions:
Step 1: Configure Your Reward Based Campaign
As you have set up your organization account as an organization or individual, now it’s time to first click on the ‘Campaigns’ section. It will redirect you to a new page where you have to click on the blue ‘Add New Campaign’, and it will come up with the two options ‘Reward Based Campaign’ & ‘Donation Based Campaign’ there.
Choose the ‘Reward Based Campaign’ option, and it will provide you with a lot of ‘Campaign Category’ there. Even if you didn’t find your preferred campaign categories, you can use the ‘Request New Category’ from the bottom section, and set up your own.
Afterward, pick your preferred one and go to the next section to ‘Write Title’ for your reward-based campaign to proceed further. Next, set up your fundraising campaign targeted amount you want to raise for your reward-based campaign.
Hit the ‘Next’ button to provide a deadline for your campaign by clicking on the ‘Fundraise with a specific date’ option. If you do not want to set any deadline, then simply just pick the ‘Ongoing (no deadline) fundraise’ option.
Step 2: Create An Interactive Online Fundraising Story
You can make a stunning fundraising campaign landing page by inserting as many images as you want to add from this section.
Besides, you can add interactive videos about your fundraising campaigns to make them more engaging for your targeted audiences’.
Now you are here to tell the story beautifully by adding header, text, images, videos, and more in these separate sections. This will help you to engage your audience in your campaign and raise funds immediately.
Step 3: Setup Your Campaign Rewards
In this section, you can set up your rewards for your fundraising campaign. This will make your fundraiser know what amount of money they will get after your successful campaign. Insert a name for your reward, set the price or monetary value, the number of rewards available in stock, shipping costs if necessary, images, and other details.
After completing all the steps carefully, you will be able to create a reward-based campaign just within a few minutes. If you want to know more, check out this detailed reward based campaign documentation of Crowdfundly.
Create A Donation Based Fundraising Campaign
All the steps that you have followed for the ‘Reward Based Campaign’ as the same goes for ‘Donation Based Campaign’, just the Campaign Rewards option are not presented there. Let’s get a clear view below:
Step 1: Configure Your Donation Campaign
After hitting the ‘Add New Campaign’ section, pick the ‘Donation Based Campaign’ option from there, and choose your Campaign Category or ‘Request New Category’. Hit the ‘Next’ button and insert your campaign title from there to set up the targeted amount you want to raise for your donation-based campaign.
Now go to the next section to configure your fundraising campaign deadline by clicking on the ‘Fundraise with a specific date’ option or if you don’t want to set any, simply just go with the ‘Ongoing (no deadline) fundraise’ option.
Step 2: Tell Your Online Fundraising Story
Now is the time to create your donation-based fundraising campaign landing page. You can insert as many images, and videos as per your preferences.
At last, you are there to make your story engaging for your targeted audiences by adding header, text, images, videos, and more. You can design your donation fundraising campaign as you want it.
Step 3: Check & Publish Your Donation Campaign
Congratulations! After successfully completing all the steps accordingly, you can now check & publish your donation-based campaigns immediately. Even if you want to know more, check out in details here.
This is how simply using Crowdfundly the all-in-one online fundraising solution, you can create, manage and share your fundraising campaign anywhere you want. So if you didn’t use Crowdfundly yet, give it a try now and let us know your experience right away by commenting below in this blog.
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